Automotive Recycling Magazine
Repetition + Reinforcement = Retention: Online Training Is the Key
Successfully tying your shoe laces; learning the Pledge of Allegiance, memorizing multiplication facts or the periodic table; conjugating irregular verbs in Spanish: what do these things have in common? They were all mastered through repetitive attempts. From a very young age, we began to achieve retention through repetition, and that strategy still applies for mastering new content and new skills in business. However, when your employees attend a conference, a seminar, or a class, etc., even if they listen carefully, take notes, study the handouts, and relate the material to their personal experiences, they will not be able to recall all of the most critical and relevant points. Neuroscience research and experience indicate that with only one exposure to the material this is the governing reality. After the in-person training, the next critical component for retention is reinforcement through repetition. Even the most skilled, artful, and memorable trainers will impact an audience's brains with very limited retention in one presentation. True retention comes from repeated exposure and practice of the skills that are taught, and that is why online training makes sense.
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Ultimate Road Trip
Return on investment can be calculated in many different ways, however there is some investment that can be considered priceless, and this could certainly be the case for the eleven UK and Ireland auto recyclers who visited the ARA Convention in Charlotte last October. Together the group of yard owners, managers, and staff along with developers of yard management software invested over $22,000 to visit recycler yards across Virginia and North Carolina, as well as to hear from the best trainers and teachers at the ARA Annual Convention in Charlotte, NC, and network with the global recycling community. One of the group said that his yard "was going to be very different in nine months time as a direct result of what I have learned this week." The trip began in Washington, D.C. where some of the group was able to sightsee the Capitol city.
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ARA University 30
The education of automotive recyclers, both new and seasoned ones, is becoming a necessity rather than a nicety. Advancements in technology are outpacing curriculum in traditional schools for auto industry workers. Vehicle technologythat was once thought of as Jetson-futuristic just a few short years ago is now either under development or already implemented in vehicles. In the session about the digital age at the 72nd Annual ARA Convention in Charlotte last fall, speaker Tanvir Arfi, President of Service, Maintenance, Repair and Parts for Solera said, "Today's vehicles have 360˚ cameras, 360˚ sensors, adaptive cruise control, lane changing sensors, and even OEM gateway technology which sends diagnostic information to repair shops before the car even arrives at the shop or before contact with the shop is even made from the vehicle owner." He noted that at least two companies are already under way building self-driving vehicles. The landscape of vehicle design is changing rapidly. With all of this innovation, how can the automotive recycler keep up?
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Women with a Why
The Ladies of the Automotive Recycling Association (LARA) is an arm of the ARA that promotes automotive recycling as a career to women, and encourages mentorship and training among the members. Here, women ARA members and their employees share their stories, including their industry history, their “why” for choosing this profession, and they shed light on overcoming professional obstacles and offer advice they would share with others.

Karlene Duplessis
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